Smart QR Codes
One permanent QR code, a destination you can change forever, scan analytics that respect privacy — and a marketplace where a QR worn on a t-shirt becomes rentable media.
Smart QR Codes turns the humble QR code into a living product. Every code is printed once and never expires: it points to qr.ilove.productions/q/{slug}, and what sits behind that slug — a link, a PDF menu, an animated poster, a video teaser — can be swapped any time, without reprinting a single flyer.
A restaurant updates its menu card in the morning; the QR on 40 tables follows instantly. An event flyer printed in January still works in December, pointing at this year's programme.
What it does
- Dynamic QR codes — redirect, PDF, image or video behind one permanent URL, editable forever.
- Scan analytics — scans over 30 days, 90 days, 12 months or all time; a day-by-day chart, hour-of-day histogram, device and browser split, cities and countries. IP addresses are never stored, only an anonymous fingerprint.
- CSV export of every scan, for people who like spreadsheets.
- Adhesive patches — order your QR as a printed patch, fulfilled by Printful, delivered to the door.
- Human Marketplace — a QR printed on a t-shirt, a sticker on a cargo bike or a shop window is an audience. Owners list it, advertisers rent it for a time slot, and the campaign lives in the reporting: verified scans, scans per day, peak hours.
- Mobile app — manage codes, edit content and read scans from an iPhone or Android companion app.
Under the hood
Next.js front, Laravel API, Stripe for subscriptions and rentals, Printful for print-on-demand, an Expo mobile app. The scan resolver is tiny and fast: a QR must open in the time it takes to lift a phone.
In numbers
In a typical workspace, four codes collect 1 170 scans in 90 days; the busiest flyer alone passes 420 scans, three quarters of them on mobile, with a clear peak between 6 pm and 8 pm.
The context
Printed QR codes die the day their link changes. The studio kept reprinting flyers, menus and posters for events whose destination moved every season. We wanted a code that could be printed once and live forever — and, since a printed code is already out in the world, a way to measure what it does there.
The build
Each Smart QR is a permanent slug served by a resolver built for speed. Behind it: a redirect, a PDF, an image or a video, editable from the dashboard or the mobile app. Every scan is recorded with device, browser, city and an anonymous fingerprint, never the IP. Analytics aggregate over 30 days, 90 days, 12 months or all time, with hour-of-day and day-by-day charts and CSV export. Codes can be ordered as adhesive patches printed by Printful, and the Human Marketplace lets owners rent the audience of a worn or displayed code to advertisers, with Stripe handling the payment and the rental window.
The results
A single printed code now outlives every campaign it was made for. In a demo workspace, four codes gather 1 170 scans in 90 days — 422 for one event flyer — and the marketplace lists eight supports across Paris, Lyon, Bordeaux, Berlin and Lisbon, each with verified-scan statistics. The product is live at qr.ilove.productions, with the companion mobile app on the way to the stores.
Analytics for one flyer: 422 scans in 30 days, day-by-day and hour-of-day charts
The workspace: four live codes — menu PDF, animated poster, video teaser, event flyer
What a visitor sees after scanning: the destination page, instantly
A video teaser served behind a QR
Order the code as an adhesive patch, printed and shipped by Printful
Human Marketplace: rent the audience of a QR worn on a t-shirt or displayed in a shop
The landing page — one QR code, your whole universe
